Trying on a wedding dress is amazing. That is, until you realize you have to be buck-naked in front of a shopping attendant, bridal sizes are super weird, and you’ve gone to five different boutiques in one day. So isn’t it nice that someone finally thought of a way to create customizable wedding dresses that you can try on from the comfort of your own home?
Floravere launched today and it is a bridal e-commerce site that allows you to create your dream wedding dress from a capsule of seven silhouettes named after some of your favorite women. All you have to do is pick one of the designs, which include the super-romantic S. O’Hara, classic E. Bennet, and modern R. Gilmore (any of those sound familiar?).
Once you decide which of Floravere’s under-$4,000 gowns are the most ~you~, simply choose your sample size (there are two options, XS/S and M/L) and test it out from the comfort of your own home. The try-on gown comes in a pretty “Bride Box” and will only set you back $45, which, as long as you end up buying one of Floravere’s designs, gets absorbed into the final price of the dress.
Now, onto the customizations. Each design is mostly as you see it, but comes with the option to remove straps, add sleeves, drop a waist, make the train longer, add a slit or crystal embellishments, and more. You can even monogram the inside of your bodice with ~something blue~.
Another great aspect of this site is that there’s no such thing as a “bridal size,” which Floravere explains as “a strange sizing convention that is usually two sizes off from standard sizing — and in the wrong direction might we add!” Instead, all of their dresses come in the standard format “because that just makes sense!”
Currently, Floravere is selling gowns in sizes 0-12, but you can special-order a size 14 upon request. One last setback? Just because you’re shopping online doesn’t mean you’ll get your gown in five business days. It will still take three to four months to create your custom dress and ship it to you. Though, that’s better than the nine to 16 months it would take coming from a bridal shop!
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